Omnichannel Marketing Leader

Passionate Cyclist, Skier, & Avid Outdoorsman

“Promoting Best-in-Class Brands to Tech Savvy Consumers”

Some Brands I’ve Worked With:

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My Work in Omnichannel:

Omnichannel & Business Strategy

  • Integrated Online & Offline Marketing Strategy

  • Go-to-Market & Assortment Strategy

  • 4P Strategy (Product, Price, Place, Promotion)

  • P&L Ownership & Growth Management

eCommerce & Digital Innovation

  • Replatforming & Tech Stack Optimization

  • UX Mapping, A/B Testing & Performance Marketing

  • eCommerce Consulting & Optimization

Brand & Creative Direction

  • Campaign Development: Strategy to Execution

  • Storytelling & Brand Positioning

  • Trend & Market Analysis

Merchandising & Product Strategy

  • Forecasting, Planning & Buying

  • Product Development & Design

Leadership & Operations

  • Team Development & Coaching

  • Negotiations & Contract Management

At the end of the day, I cut through the chatter and execute on what makes the most impact.

Video Work

I’ve been involved in videography both personally and professionally since 2012. I have experience with everything along the pre/during/post production timeframe, from ideation to project management, voiceovers, writing scripts, filming and editing, how to’s, product reviews, weekly live shows, and interviews. In addition I understand how to leverage video to drive brand awareness, site traffic, and conversions across the funnel.

 

Brand video to support the launch of Classic Muscle Parts.

A snapshot of my life outside of work:

 

Thanks for spending some time getting to know me.

Send me an email or connect on LinkedIn for any professional inquiries.